What is the best practice to notify members of a newly acquired list to get their permission to market to them?

[Lanny_Bassham]

What is the best practice to notify members of a newly acquired list to get their permission to market to them?

[Jeff_Arnold]

Use something other than Infusionsoft.
Infusionsoft user terms and conditions specific forbid using ‘acquired’ lists — people have to have given you specific permission.

[Lanny_Bassham]

I did a webinar for the owner of a company. He gave me the list. I did not seek it out or buy it. These people registered for the webinar. I just want to know the best way to get permission to market to them.

[Jeff_Arnold]

Ok … I’m not the compliance police - just don’t want you getting in trouble.

I think the best way would be to set up a simple email confirmation sequence.
Edit the confirmation email’s first paragraph to thank them for being part of the webinar and ask them to confirm their email so you can send them some supporting info.

[Lanny_Bassham]

I admit I am so new to this. What would that look like? How do I do it?

[Jeff_Arnold]

Create a campaign

Set up a Tag Goal, then drag out the ‘email confirmation’ seqeunce
Go into the email confirmation sequence and edit the email that is there (You can edit the top/bottom, but can’t edit the section with the link). Make that say what you want.
Add a Sequence after the ‘link click’ goal that is automatically part of the confirmation.
Add a tag in there that says “email confirmed"
Make the email ready, tag goal ready, and publish.

Then, pull up your list that you imported, use the checkbox at the top to ’select all’, and use ‘Actions’ to ‘apply a tag’

Apply the tag you created/added as the start of that campaign and it will send everyone through that process for you.

Those that confirm will be tagged with the “confirmed” tag in that last sequence.

[Lanny_Bassham]

Thanks Jeff