We sent a campaign last year. How to I get the people into the campaign again, if a tag was applied last year?
You could run a search on this tag, and select the contacts and run an action to ‘Start/Stop a Campaign Sqeuence’ to queue them up at the beginning of any campaign sequence.
You could also create a new tag goal in the campaign, connected to the sequence, republish the campaign, and then, run a contact search for the contacts who got last year’s tag, select them all and run an action to apply this year’s trigger tag.
Either option here should get you the same results.