Report showing users who opened an email more than one time (Detailed email open rate report)

Max Classic
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1

Is there a way to generate a report that would show:

  1. The contacts who opened an email (From a sequence or broadcast)
  2. The count of opens for each email (IE: Contact opened an email 3 times.
    Bonus
  3. The count of clicks by a user to a specific link (IE: User clicked link 2 times).

Thanks!

2

IS does report on unique opens and total opens, however, the open itself is subjective as each email client reports opens on different conditions so it’s a limited usefulness in value. There are other methods like using tracking pixels but again, the results are affected by what email client the email is reportedly being opened in. However, even the gross opens I don’t think IS tracks who that is when open is reported multiple times, but rather, just the count itself. Now clicks are a more certain value but raising a tag only tells you it was clicked, not if someone clicked it multiple times. For that, you could use the tag to trigger a field counter using a tool by Plus This or other offerings so that one is more possible to do.

3

Just responding here that this would be very useful to know! I’d love to be able to see what contacts are opening an email multiple times.