How to skip emails in a sequence?

I have a campaign where each email sequence delivers a different lead magnet.

People can subscribe via multiple forms. Each form is for a different lead magnet.

After subscribing, they receive the lead magnet in the confirmation email and then, every few days I send them another lead magnet.

How do I make sure they don’t receive the same lead magnet(s) they already subscribed through?

1 Like

You can’t ignore one email inside of a sequence based on what they got before.
You would have to set up a sequence like this in order to have the one email they received be skipped.

When you send someone Lead Magnet 2, you would tag them.

You start the sequence, then run like this.

The first Decision Diamond says “do they have the tag Lead Magnet 1”?

If No, send the email, if yes, bypass.

Then, set up whatever delays inside after the sending of the email

They they flow to the second set of sequences.

The first Decision Diamond says “do they have the tag Lead Magnet 2”?

If No, send the email, if yes, bypass.

They go through all of the emails that you currently have in on sequence, in a method like this.

Hope that helps.

Jeff

email-sig-storybrand-certified-guide-60.png

2 Likes

Thank you Jeff! I think it’s exactly what I’m looking for! I had something similar, but without the bypass. I suppose, a bypass is an empty sequence, correct?

Correct

email-sig-storybrand-certified-guide-60.png

1 Like