When I create an email in infusionsoft and send it, my Gmail interprets it as a “Promotion.”
I hardly ever check my Promotions tab and I’m sure a lot of others don’t either.
What can I do when creating an email to prevent it from being flagged like this?
Yes, that is a common plea. There are a ton of factors that go into why it hits the promotions tab and only about 10% does Keap have control over. The overwhelming majority of it is going to be actual engagement. did they open, click, drag to inbox, your emails and have they been doing that positive engagement consistently. So the biggest aid to the inbox will be getting them to positively respond in some way.