How to display custom fields in the HTML Code Block in Email

I need to have a text block with a gradient background. In that text block, I need to display some contact field data (i.e. First Name). Since IS does not have a table builder in the email campaign builder, it seems that I need to insert an HTML block and build out the table in the block. How can I call contact field data in the HTML block. In a text block, I just type ~Contact.FirstName~ - but how do I do that in HTML.

Thank you,


Hi Jake, yes when using HTML you would write the merge field out exactly as if writing the email directly in the builder.

Thanks. That worked for the contact name. Note that it does not work with all HTML mark up though.