# Simple unsubscribe **URL:** \ **Category:** Max Classic\ **Created:** [May 18, 2017, 8:07pm UTC](https://integration.keap.com/t/simple-unsubscribe/542 "2017-05-18T20:07:57Z")\ **Posts on this page:** 4\ **Page:** 1
**Author:** ![Dustin\_Wunderlich](https://sea1.discourse-cdn.com/flex019/user_avatar/integration.keap.com/dustin_wunderlich/32/227_2.png) [@Dustin\_Wunderlich](https://integration.keap.com/u/Dustin_Wunderlich)\ **Post date:** [May 18, 2017, 8:07pm UTC](https://integration.keap.com/t/simple-unsubscribe/542/1 "2017-05-18T20:07:57Z")
I would like to know if there is a way to simplify unsubscribing. When the contact wants to unsubscribe I don’t want them to have to do anything but click unsubscribe in the email. I do not want it to take them to a confirmation page - just remove the record from my database with that one click. Possible? Any help greatly appreciated! ---
**Author:** ![martinc](https://sea1.discourse-cdn.com/flex019/user_avatar/integration.keap.com/martinc/32/14_2.png) [@martinc](https://integration.keap.com/u/martinc)\ **Post date:** [May 20, 2017, 12:00am UTC](https://integration.keap.com/t/simple-unsubscribe/542/2 "2017-05-20T00:00:36Z")
Hey Dustin, The unsubscribe process is pretty baked-in. It’s one of the tools our Compliancy team uses to monitor email abuse…so any means of bypassing the unsubscribe system would likely be a TOS violation. I would [create a saved search](http://help.infusionsoft.com/userguides/contact-management/search-and-tag-contacts/search-contacts-and-create-saved-searches) on my home page dashboard for [contacts that have opted-out](http://help.infusionsoft.com/userguides/campaigns-and-broadcasts/email-deliverability-guide/where-do-i-locate-and-remove-my-opt-outs) and just review and delete them periodically. ---
**Author:** ![Dustin\_Wunderlich](https://sea1.discourse-cdn.com/flex019/user_avatar/integration.keap.com/dustin_wunderlich/32/227_2.png) [@Dustin\_Wunderlich](https://integration.keap.com/u/Dustin_Wunderlich)\ **Post date:** [May 20, 2017, 3:00am UTC](https://integration.keap.com/t/simple-unsubscribe/542/3 "2017-05-20T03:00:34Z")
But why can’t they just do a one click unsubscribe? If someone doesn’t want to be on my list. I don’t want to make it difficult for them to unsubscribe. The way your processes that they have to hit the button twice And tick a reason for unsubscribing Other companies let you just hit one button and it’s over ---
**Author:** ![John\_Borelli](https://sea1.discourse-cdn.com/flex019/user_avatar/integration.keap.com/john_borelli/32/11880_2.png) [@John\_Borelli](https://integration.keap.com/u/John_Borelli)\ **Post date:** [May 23, 2017, 1:13pm UTC](https://integration.keap.com/t/simple-unsubscribe/542/4 "2017-05-23T13:13:36Z")
So, primarily this is because IS doesn’t have a way to automatically differentiate from single opt out and opt out of all marketing. They may not want to hear about helping with campaigns but they may still be very interested in the email deliverablity education drip they are also in. This provides for that option